Transparency Market Research is Published new Market Report “Breakfast
Cereals Market - Global Industry Analysis, Size, Share, Growth, Trends and
Forecast, 2013 - 2019," the global breakfast cereals
market was valued at USD 32.5 billion in 2012 and is expected to grow at a CAGR
of 4.1% from 2013 to 2019, to reach an estimated value of USD 43.2 billion in
2019.
The need for convenience and busy schedules of people has been propelling
the processed food industry, which includes breakfast cereals. Developed
nations already have breakfast cereals as part of their regular course of
meals. Increasing per capita income in developing countries is further giving
the breakfast cereal industry a new dimension to look for.
The declining market in the U.S. is compelling the companies in this
industry to increase their markets in the emerging economies. These companies
have been increasing their advertising spends in the emerging markets in Asia
pacific region to make consumers aware about the breakfast cereals and the
health benefits associated with them. Companies have also developed some brands
according to the regional preferences, such as inclusion of saffron and raisin
flavored cereals in India.
Breakfast cereals are broadly marketed under two segments: Ready-to-eat
(RTE) cereals and Hot cereals. The market for RTE cereals is much bigger as compared
to Hot breakfast cereals. The RTE cereal had the larger share in the breakfast
cereal market and was valued at USD 27.8 billion in 2012. However, the Hot
cereals is growing at more than double the CAGR of RTE cereals due to its
increasing consumption in the Asian markets.
Geographically, North America, led by sales from the U.S., accounted for
the largest share in the breakfast cereals market and was valued at USD 13.9
billion in 2012. Though China does not have a large market, but the market in
the country is growing at a brisk pace, therefore showing opportunities for the
companies to increase investments in this region. Major companies operating in the
market are Kellogg's, Cereal Partners Worldwide and PepsiCo.
Browse
Global Breakfast Cereals Market Report with Full TOC at http://www.transparencymarketresearch.com/breakfast-cereals-industry.html
The breakfast cereals market is segmented as follows:
Breakfast
Cereals Market, By Product Segment
- Ready-to-eat (RTE) Cereals
- Hot Cereals
Breakfast
Cereals Market, By Region
- North America
- Europe
- Asia Pacific
- Rest of the World (RoW)
The breakfast cereals market for each major country include:
- Market
Overview
- Market Size, by segment, by volume (Historic
and Forecasted)
- Market Size, by segment, by value (Historic
and Forecasted)
- Competitive
Landscape
- Market Share, by company, by value (2012 and
2019)
- Market Share, by distribution channel, by
value (2012 and 2019)
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